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About Steven Shattuck

Steven Shattuck is Chief Engagement Officer at Bloomerang. A prolific writer and speaker, Steven is a contributor to "Fundraising Principles and Practice: Second Edition" and volunteers his time on the Project Work Group of the Fundraising Effectiveness Project, is an AFP Center for Fundraising Innovation (CFI) committee member, and sits on the faculty of the Institute for Charitable Giving. He is the author of Robots Make Bad Fundraisers - How Nonprofits Can Maintain the Heart in the Digital Age, published by Bold and Bright Media.

Donor Appreciation: Creating a Strategy (And 22+ Ideas!)

Your donors are the ones who make your organization’s mission possible. They fund your programs and ensure you’re able to continue the amazing work that you do on a daily basis. With all they do for your organization, are you thanking them thoroughly enough?  Nonprofits that don’t adequately show appreciation [...]

Bloomerang Acquires Kindful to Accelerate Vision of Helping Nonprofits Fund Their Missions

Combined company will offer an expanded set of capabilities to help nonprofits attract more donors, deepen existing donor relationships and improve fundraising effectiveness Bloomerang, a leader in cloud-based donor management and fundraising software for small and mid-size nonprofits, today announced that it has acquired Kindful, a nonprofit software platform known [...]

By |2021-01-08T09:55:37-05:00January 7th, 2021|Life At Bloomerang|

10 Important Donor Types To Communicate To During the Coronavirus Outbreak

During the coronavirus outbreak, fundraisers are being bombarded with advice urging them to reach out to their donors now. As is the case during any situation, the more you segment your communications for specific audiences, the more likely those communications are to resonate with the recipient. Now, however, is a [...]

Remembering John Haydon

In the documentary Walk With Me, Buddhist Thich Nhat Hanh is asked by a young girl how she can get over the sadness of the death of her dog. After contemplating the question for a moment, he suggests that she think of a cloud. "Suppose you look into the sky [...]

By |2021-02-09T10:47:31-05:00February 10th, 2020|Nonprofit Sector|

3 Reasons Why Nonprofits Shouldn’t Have 1920s/Gatsby-Themed Fundraising Galas

Now that we've entered a new decade (by that I mean it's now the 2020s; I know there wasn't a year zero or whatever), an ever-popular theme for fundraising events has renewed life: the 1920s or Great Gatsby-themed gala. Not since 2013 when the Leonardo DiCaprio-led movie adaptation was released [...]

Are We Sure An Automated Email Welcome Series For New Donors Is A Good Idea?

The following is an excerpt from Robots Make Bad Fundraisers - How Nonprofits Can Maintain the Heart in the Digital Age by Steven Shattuck, published by Bold & Bright Media. The “email welcome series” is a frequently-recommended tactic for communicating with new donors while saving staff time in the process. The [...]

By |2020-07-29T10:37:51-04:00October 18th, 2019|Donor Communications|

3 Nonprofit New Year’s Eve Emails That Thanked Instead of Asked

Over the last few years, New Year's Eve has started to feel a little bit like Giving Tuesday, with a flood of email appeals touting expiring match opportunities, goal shortfalls and giving deadlines bordering on aggressive. [spoken in a curmudgeon's voice] Spending some time today unsubscribing from nonprofit emails. Like [...]

By |2019-01-30T11:16:07-05:00January 3rd, 2019|Donor Communications, Year-End Fundraising|

Experiment: How Should Nonprofits Treat Monthly Donors on #GivingTuesday?

The following is an excerpt from Robots Make Bad Fundraisers – How Nonprofits Can Maintain the Heart in the Digital Age by Steven Shattuck, published by Bold & Bright Media. Giving Tuesday has grown so big, so fast since its inception that its gravitational pull seems to impact the entire final two [...]

By |2020-07-29T11:06:46-04:00December 18th, 2018|#GivingTuesday, $5 Experiment, Donor Communications|
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