LinkedIn is like a 24/7/365 networking event and many of the people who can make your social impact dreams come true are there. They might even be connected to you already. You know, the folks who can provide a transformational grant, refer your next client for services, interview you for their wide-reaching podcast, or get you up on a panel with your heroes.
When you finally find the time to open LinkedIn, you’re not sure where to start. Yet, you sense miraculous opportunities out there. In this workshop, we’ll cover how to stand out as you stand up for your mission. By the time we’re done, you’ll have a checklist to build a strong LinkedIn profile, know how to search for aligned allies and ambassadors for your mission, and learn how to develop thought leadership content that converts.
Debunk common myths about LinkedIn.
Understand why LinkedIn is a top platform to position yourself as a trusted, go-to voice in your social impact work.
Gain a checklist for a strong LinkedIn profile.
Learn how to find/attract your target audience.
Access examples of thought leadership content that “converts.”
Tania Bhattacharyya found the world of fundraising at her alma mater, the University of California – Irvine while pursuing her Psychology and Social Behavior degree. After graduating, Tania was raised for twelve years in the nonprofit behavioral healthcare field as a fundraiser, marketer, and eventually Executive Director. During her fundraising career, Tania raised almost $8 million in the form of foundation grants, capital support for building projects, and the creation of an endowment to provide philanthropic solutions for women, children, and families healing from substance use disorder. She believes a brave conversation is the start to any new endeavor. Tania is the founder of Lumos Marketing, a personal branding consultancy for purpose-driven leaders ready to stand out as they stand up for their mission. Her superpower is lighting up women’s voices to open the doorways of opportunity and influence.
Host Steven Shattuck
Steven Shattuck served as the chief Engagement Officer at Bloomerang for 10 years. A prolific writer and speaker, Steven contributed to “Fundraising Principles and Practice: Second Edition.” He also supports the Association of Fundraising Professional's Fundraising Effectiveness Project, serves as an AFP Center for Fundraising Innovation (CFI) committee member, and sits on the faculty of the Institute for Charitable Giving. He is the author of Robots Make Bad Fundraisers - How Nonprofits Can Maintain the Heart in the Digital Age, published by Bold and Bright Media (2020).
You can find Steven Shattuck on LinkedIn