Bloomerang Blog | expert insights for nonprofits & fundraisers

Top 2021 Fundraising Strategies: Mastering Online Appeals and Messaging

By |2021-07-21T14:29:57-04:00July 26th, 2021|Donor Communications, Online Giving|

This online appeals post is part two in a six-part series. You can read part one here. In part 1 of this series, I outlined my top six fundraising strategies for 2021:   Investing in digital-first fundraising and marketing communications Mastering online appeals, user experience and messaging Mastering relevant content marketing [...]

Funding Faith: Raising Money For Religion-Based Organizations

By |2021-07-21T15:14:19-04:00July 24th, 2021|Fundraising, Philanthropy|

Giving to religion-based organizations often tops lists of philanthropic statistics. In fact, in the recent Giving USA 2020 report, donors gave more than $131 billion to religion-based organizations in the United States in 2020.  Nonprofit professionals working in this sector of philanthropy cite a strong belief in their organization’s mission [...]

What You Should Know if You’re Thinking of Starting a Nonprofit Organization

By |2021-07-14T15:52:34-04:00July 21st, 2021|Nonprofit Management, Nonprofit Sector, Strategic Planning|

Before starting a nonprofit organization, you should understand that the 501(c)(3) designation is just that: a tax designation. It’s not a business model.  Why is that important? To be successful, you must understand that you’re starting a business. Getting into that mindset will help set you up for success.  Here [...]

Top 2021 Fundraising Strategies: Choosing Digital-First Options When It Comes to Fundraising and Marketing

By |2021-07-13T16:16:37-04:00July 19th, 2021|Fundraising, Nonprofit Marketing, Strategic Planning|

This digital-first fundraising post is the first in a six-part series.  “Every few hundred years there occurs a sharp transformation. We cross a “divide… ACTION POINT: Next time you hear colleagues pounding the table for something that is clearly yesterday’s news, find a way to tell them they need to wake up [...]

Avoiding Unconscious Confirmation Bias In The Nonprofit Workplace

By |2021-07-08T12:59:52-04:00July 15th, 2021|Nonprofit Boards, Nonprofit Sector|

What is unconscious confirmation biasing? The term is defined as one group holding social stereotypes about certain other groups outside of any conscious awareness. It’s unintentional group think, a mixture of both seeking out conclusions which confirm what we already believe to be true and letting unconscious preconceptions direct how [...]

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