Leah Eustace, ACFRE will cover 18 ways you can make your writing more engaging, more powerful and more authentic. She’ll cover the power of story, neuromarketing, and general persuasion techniques. Full Transcript: Steven: Okay, Leah, we're rolling. So it's okay if I go ahead and get this party started officially? [...]
Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach, also known as Charity Clairity. Today's question comes from a fundraiser who wants to know how their donor acquisition costs stack up against other orgs. Dear Charity Clairity, What is the [...]
Are you wondering what to do since your event had to be cancelled because of COVID-19? You're not alone. I have created, marketed and directed online events for 10 years, from virtual career conferences to virtual leadership summits, masterclass series and both free and paid webinars. I’ve made thousands of [...]
You have almost certainly received an email that opens with some version of, “I hope this message finds you well,” or concludes with, “Hope you’re well.” Odds are, you have sent a few (or a few thousand) of these same messages to coworkers, donors, friends, and family. It’s a lovely [...]
Amidst the country’s ongoing shelter-at-home restrictions, the economy remains in flux, and everything seems very unsure and unstable. It’s hard to watch the evening news without feeling your stomach tighten. You may be feeling like life has gone from a sprint, to a marathon, to a double marathon. And you’re [...]
Now is a time to communicate more, not less, to sustain and build mutually beneficial relationships with constituents. People feel isolated and frustrated about the fact they aren't having the impact they used to have, in business or their community. You can help alleviate their exasperation! Right now is still the [...]
Jarrett Way will give you a new understanding of the subtle, predictable, and (often) irrational ways donors think. And you’ll have concrete ways to apply these great “brain hacks” to your organization. Full Transcript: Steven: All right, Jarrett, we're rolling. So is it okay if I go ahead and get [...]
Lori L. Jacobwith will show you how to choose and craft powerful stories to inspire giving & engagement, even if donors can’t give today. Full Transcript: Steven: Go. Standby. All right, Lori, we are rolling. So is it okay if I go ahead and get this party started? Lori: Let's [...]
Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach, also known as Charity Clairity. Today's question comes from a fundraiser who is fed up with their controlling board president. Dear Charity Clairity, Our non-profit organization president controls everything. The president [...]
In this webinar replay, Margy-Ruth and Perry Davis will help you understand how to tap into the world of foundations during this crucial time. Full Transcript: Steven: Okay, my friends, it's 2:00. Is it okay if I go ahead and get this party started officially? Margy-Ruth: Let's go. Perry: Please. [...]
Whether your organization’s work life has been stay-at-home and online or essential workers taking temperatures with protective gear, or a mix of both, COVID-19 has brought change and there’s no end in sight to making adjustments as we gradually return. How should nonprofits manage their COVID-19 changes? How can they [...]
Over the last month of shelter in place, I’ve been observing the emails coming through my inbox. Though there have been some that were tone deaf or inappropriate for the current environment, there have been many that were well-crafted and memorable. The ones that have stuck with me were short, [...]