Bloomerang Blog | expert insights for nonprofits & fundraisers

[VIDEO] 18 Copywriting Tips for Nonprofits

By |2020-05-25T16:49:41-04:00May 25th, 2020|Webinars|

Leah Eustace, ACFRE will cover 18 ways you can make your writing more engaging, more powerful and more authentic. She’ll cover the power of story, neuromarketing, and general persuasion techniques. Full Transcript: Steven: Okay, Leah, we're rolling. So it's okay if I go ahead and get this party started officially? [...]

4 Ideas for How to Do that Fundraising Event Online

By |2020-05-20T12:53:53-04:00May 21st, 2020|COVID-19 / Coronavirus, Fundraising Events, Nonprofit Conferences|

Are you wondering what to do since your event had to be cancelled because of COVID-19? You're not alone.  I have created, marketed and directed online events for 10 years, from virtual career conferences to virtual leadership summits, masterclass series and both free and paid webinars. I’ve made thousands of [...]

7 Mission-Driven Practices For Nonprofits to Prevail During the Pandemic

By |2020-05-19T10:40:47-04:00May 19th, 2020|COVID-19 / Coronavirus, Nonprofit Sustainability|

Amidst the country’s ongoing shelter-at-home restrictions, the economy remains in flux, and everything seems very unsure and unstable. It’s hard to watch the evening news without feeling your stomach tighten. You may be feeling like life has gone from a sprint, to a marathon, to a double marathon. And you’re [...]

5 Action Strategies to Supercharge Crisis Fundraising Success

By |2020-05-05T15:14:07-04:00May 18th, 2020|COVID-19 / Coronavirus, Disaster Fundraising, Fundraising|

Now is a time to communicate more, not less, to sustain and build mutually beneficial relationships with constituents. People feel isolated and frustrated about the fact they aren't having the impact they used to have, in business or their community. You can help alleviate their exasperation! Right now is still the [...]

[VIDEO] Using Psychology to Boost Your Fundraising

By |2020-05-20T15:02:05-04:00May 17th, 2020|Webinars|

Jarrett Way will give you a new understanding of the subtle, predictable, and (often) irrational ways donors think. And you’ll have concrete ways to apply these great “brain hacks” to your organization. Full Transcript: Steven: All right, Jarrett, we're rolling. So is it okay if I go ahead and get [...]

[ASK AN EXPERT] What To Do With a Controlling Board President

By |2020-05-12T17:35:58-04:00May 15th, 2020|Ask An Expert, Nonprofit Boards|

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach, also known as Charity Clairity. Today's question comes from a fundraiser who is fed up with their controlling board president. Dear Charity Clairity, Our non-profit organization president controls everything. The president [...]

“The Virus Made Us Do It” – Avoid These 5 Myths to Succeed with Organizational Change

By |2020-05-13T09:32:50-04:00May 13th, 2020|COVID-19 / Coronavirus, Nonprofit Culture, Nonprofit Management|

Whether your organization’s work life has been stay-at-home and online or essential workers taking temperatures with protective gear, or a mix of both, COVID-19 has brought change and there’s no end in sight to making adjustments as we gradually return.   How should nonprofits manage their COVID-19 changes? How can they [...]

How Nonprofits are Doing Email Marketing Right During a Crisis

By |2020-05-22T09:59:55-04:00May 12th, 2020|COVID-19 / Coronavirus, Donor Communications, Email, Nonprofit Marketing|

Over the last month of shelter in place, I’ve been observing the emails coming through my inbox. Though there have been some that were tone deaf or inappropriate for the current environment, there have been many that were well-crafted and memorable. The ones that have stuck with me were short, [...]