According to our research, 53% of nonprofits are not measuring their social media efforts. 67% have no social media strategy, policies or goals documented. Yikes! Luckily, we’ve got you covered.
You can use this template to manage your social media posting schedule, formulate a content strategy and set goals. Be encouraged to share this document with your team to solicit their feedback and create redundancy among responsible social media administrators!
Steven Shattuck served as the chief Engagement Officer at Bloomerang for 10 years. A prolific writer and speaker, Steven contributed to “Fundraising Principles and Practice: Second Edition.” He also supports the Association of Fundraising Professional's Fundraising Effectiveness Project, serves as an AFP Center for Fundraising Innovation (CFI) committee member, and sits on the faculty of the Institute for Charitable Giving. He is the author of Robots Make Bad Fundraisers - How Nonprofits Can Maintain the Heart in the Digital Age, published by Bold and Bright Media (2020).
You can find Steven Shattuck on LinkedIn