Claire Axelrad

Posts from Claire Axelrad

01

How to Upgrade Nonprofit Donors Using Suggested Donations

02

Why You Should Never Feel Bad about Asking Someone to Give

03

Donor-Centered Content Marketing Worksheet & Checklist

04

Secret Cold Email Strategies To Reach Prospective Funders

05

Best and Worst Nonprofit Coronavirus Crisis Communication Strategies

06

Why You Need Culture of Philanthropy as a Management System

07

Why You Should Move Away From Using Nonprofit Donor Personas And Toward Donor Identities

08

‘Fumes’ Strategy Provides Dependable Future Contribution Income

09

How to Use Neuroscience to Become a Strategic Nonprofit Leader

10

Should You Aggressively Promote Legacy Giving When People Are Dying?

11

[ASK AN EXPERT] Who Should Handle Congregational Giving Thank You's?

12

New Year’s Resolution: I Will Proactively Identify Major Donor Prospects

13

The Whole Major Gift Fundraising Shebang – Get Started

14

[ASK AN EXPERT] Should We Host a Major (Virtual) Donor Thank You Party?

15

4 Strategies to Tweak Major Donor Approaches to Raise More Money

16

[ASK AN EXPERT] Raising Major Gifts For Operational Expenses

17

Nonprofit Newsletters Donors Abhor

18

Fundraising Magic Tricks to Boost Year-End Response

19

How to Improve Nonprofit Fundraising Copy: Branding!

20

3 Strategies to Successfully Fundraise Mid-Pandemic

21

[ASK AN EXPERT] Is Our Major Gift Ask Too Big or Too Small?

22

Donor-Centered Digital Communications: How Do You Create a Value-for-Value Exchange?

23

Beyond End Of Year Fundraising: Keep Giving JOY

24

[ASK AN EXPERT] How Do You Persuade Boards To Scale Back Events In Favor Of More Cost-Effective Fundraising Strategies?

25

Boards Need Staff to Support Scary Fundraising Role

26

Nonprofit Giving Trends And Future Fundraising Strategy

27

[ASK AN EXPERT] What are Predictive Analytics for Planned Giving?

28

Don't Let Future Shock Happen To Your Nonprofit

29

Why Fundraisers Should Offer People An Opportunity To Give

30

How to Use the 40-40-20 Rule to Boost Your Annual Fundraising Appeal

31

Strategies to Leverage Donor Advised Fund Philanthropy

32

Top 10 Strategies to Involve Nonprofit Boards in Year-End Fundraising: Your Comprehensive Solution Kit

33

The Definitive 12 Year-End Fundraising Checklists

34

Strategies To Leverage Donor Advised Fund Philanthropy: Handbook

35

Annual Fundraising Appeal: Use the 40-40-20 Rule

36

Online Approaches to Build and Sustain Donor Loyalty

37

42 Questions to Ask Major Donor Prospects Before You Ask for a Gift

38

Fundraising Success: An 18 Point Annual Appeal Checklist

39

How to Build a Donor-Centered Gift Acknowledgement Program

40

Your Donor Love and Loyalty Plan

41

Culture of Philanthropy Checklist

42

30 Easy 'Get the Visit' Major Gift Strategies

43

13 Lucky Year-End Fundraising Tips

44

[ASK AN EXPERT] What’s The Best Way To Share Tax Information With Donors?

45

Here's Why Blended Asks Should Be A Strategy In Your Fundraising Toolbox

46

Why You Should Inform Donors of These Two Giving Opportunities

47

[ASK AN EXPERT] Will Grant Funders Give To You If You Have Too Much Individual Funding?

48

It's Not Too Late: 3 Strategic Year-End Fundraising Tips

49

[ASK AN EXPERT] What's A Good New Donor Acquisition Rate?

50

Why You Should Send More End-Of-Year Fundraising Emails Than You Usually Do

51

[ASK AN EXPERT] What to Do When You’re Notified About A Legacy Gift

52

Nonprofit Monthly Giving Programs Don’t Market Themselves

53

Your Nonprofit Needs To Establish A Rainy Day Fund. Here’s Why That Is And How You Can Convince Others To Get On Board.

54

[ASK AN EXPERT] Should Your Nonprofit Invest in Digital Analytics Tools?

55

[ASK AN EXPERT] Does Sharing A Campaign’s Fundraising Goal Drive More Donations?

56

How To Help Your Board Members Overcome Their Resistance To Fundraising And Turn Them Into Effective Fundraisers

57

Will Your Nonprofit Cease to Exist? Here’s What You Can Do to Make Sure That Doesn’t Happen

58

[ASK AN EXPERT] Is There A Good Way To Raise Funds To Retire A Debt Or Pay For Something Retroactively?

59

Before Publishing Your Annual Appeal, Ask Yourself These 5 Questions

60

[ASK AN EXPERT] When Should You Go Back To In-Person Events?

61

[ASK AN EXPERT] How To Document Legacy Gift Intent

62

[ASK AN EXPERT] Is An Investment In Wealth Screening Useful Before A Capital Campaign?

63

Learn How to Guide Nonprofit Leaders Toward the Truth Instead of Letting Them Rely on Their Opinions

64

Why You Should Do A Cost-Benefit Analysis Before Throwing Your Next Nonprofit Fundraising Event

65

Giving USA 2021 Key Findings: How To Retain And Upgrade Nonprofit Donors Before Year’s End

66

[ASK AN EXPERT] Do You Have To Ask For Feedback In Person?

67

Top 2021 Fundraising Strategies: Adopting a Culture of Philanthropy

68

Top 2021 Fundraising Strategies: Mastering an Analytical Approach to Strategy and Planning

69

[ASK AN EXPERT] How to Tactfully Ask for Donor Feedback without Making Promises

70

Top 2021 Fundraising Strategies: Increase Your Donor Lifetime Value

71

[ASK AN EXPERT] What To Do When Lead Development Staff Won’t Leave Their Desk

72

Top 2021 Fundraising Strategies: Mastering Relevant Content Marketing

73

Top 2021 Fundraising Strategies: Mastering Online Appeals And Messaging

74

Top 2021 Fundraising Strategies: Choosing Digital-First Options When It Comes To Fundraising And Marketing

75

4 Strategies to Increase Donor Loyalty

76

Beyond Survival: Post-Disruption Nonprofit Culture Strategy

77

[ASK AN EXPERT] How to Publicly Recognize Memorial Gifts

78

Beyond Survival: Post-Disruption Nonprofit Donor Experience Strategy

79

[ASK AN EXPERT] How to Engage Major Donor Prospects Who Blow Hot, then Cold

80

Beyond Survival: Post-Disruption Nonprofit Digital Strategy

81

Super Useful Nonprofit Fiscal Year-End Action Strategies

82

Strategies To Tell If Your Nonprofit Content Marketing Is Hurting Or Helping

83

[ASK AN EXPERT] How to be Appropriately Kind to In-Kind Donors?

84

How to Navigate the Post-COVID Novel Nonprofit Economy

85

[ASK AN EXPERT] How Should Donor-Advised Fund Gifts Be Recognized?

86

Who's Responsible For A Nonprofit's Culture Of Philanthropy?

87

[ASK AN EXPERT] How to Organize Tasks to Stay on Top of Things

88

A Powerful Strategy to Work Smart At Your Nonprofit

89

[ASK AN EXPERT] How to Negotiate a Gift of Realty with Strings Attached

90

8 Tried-And-True (Secret) Individual Donor Fundraising Action Tips

91

[ASK AN EXPERT] What is the Purpose of Publicizing Legacy Gifts?

92

How Do You Hone Your Nonprofit’s Major Donor Portfolio?

93

[ASK AN EXPERT] Who are the Best Prospects for Legacy Gifts?

94

Who Gets To Be In Your Nonprofit’s Major Donor Portfolio?

95

[ASK AN EXPERT] Should I Publicize the Amount of a Major Gift?

96

[ASK AN EXPERT] Motivating Donors to Make a Will to Leave a Bequest

97

Conscience Crisis: The Impact Of Your Nonprofit Not Living Your Values

98

Help Donors Leave Legacies: Create Philanthropic Autobiographies

99

[ASK AN EXPERT] 3 Secrets to Improve Email Campaign Opens and Click-Throughs

100

What Will A Post-COVID Nonprofit Economy Reveal?

101

Do You Have These 4 Fundraising Pre-Conditions In Place?

102

You’ve Likely Got A Problem With Your Nonprofit Mailing List

103

[ASK AN EXPERT] How to Recognize Soft Credited Donors in Honor Roll Listings

104

Nonprofit Fundraisers Are In The Happiness Delivery Business

105

What Do You Do In A Period Of Philanthropy Triage?

106

[ASK AN EXPERT] What Are The Best Questions To Ask In A Donor Survey?

107

[ASK AN EXPERT] How Do I Write An Endowment Letter?

108

5 Priority Nonprofit Fundraising Strategies For 2021

109

[ASK AN EXPERT] Do Legacy Gift Societies Still Matter?

110

10 Strategies to Supercharge Annual Fundraising Success in 2021

111

Nonprofit Gratitude Strategies

112

How To Close Gifts Via Strategic Zoom Or Telephone Fundraising Appeals

113

[ASK AN EXPERT] What's a Grant Writer's Role in Setting Strategic Program Priorities?

114

Giving Tuesday: What if it was called Living Schmoozeday?

115

How To Use Your Nonprofit's Existence To Move Prospects To Donors

116

[ASK AN EXPERT] How Much of a MGO’s Time Should Be Set Aside for Special Events?

117

Don’t Stop Fundraising Because You Worry Donors Are Tapped Out

118

8 Holiday Fundraising Ideas For Socially Distanced Times

119

2 Fundraising Appeal Examples: Include Relevancy and Urgency

120

[ASK AN EXPERT] What’s a Good Ratio of Fundraising Budget to Revenue Goal?

121

How to Include Relevancy and Urgency in Your Fundraising Appeal

122

5 Secrets to Write Fruitful Fundraising Appeals

123

[ASK AN EXPERT] Are Payment Processing Fees Deductible by the Donor?

124

12 Nonprofit Strategies to Lead with Intention in Any Communication

125

Leading Your Nonprofit with Intention in Tough Times

126

[ASK AN EXPERT] How Often Should We Thank Monthly Donors, and How?

127

How Nonprofits Juggle Too Many Balls

128

Strategies to Leverage Donor Advised Fund Philanthropy - FAQs

129

[ASK AN EXPERT] Can the USPS Be Trusted for Year-End Fundraising Mail?

130

Are You Leaving Contributions on the Table because it’s a Pandemic?

131

How To Create Nonprofit Gift Acceptance Policies

132

Mid-Pandemic Fundraising Strategies Checklist: 13 Items to Move off the Back Burner

133

Future Proof Your Nonprofit Mission: Promote Legacy Giving, Even Now

134

[ASK AN EXPERT] How Can You Cultivate Donor Advised Fund (DAF) Donors?

135

Fuel Your Nonprofit's Annual Contributions Income Engine

136

Due to Current Events Your Nonprofit Has a Back Burner Problem

137

[ASK AN EXPERT] How Can Small Nonprofits Attract Business Sponsors?

138

3 Nonprofit Leadership Strategies for Crisis Situations

139

Changes in Fundraising Since Quarantine Began

140

Fundraising Mid-Pandemic: Your Honor and Responsibility

141

[ASK AN EXPERT] Should Nonprofits Send a Print or Email Newsletter?

142

How Nonprofits Can Weather An Economic Crisis

143

Rock These Outstanding Nonprofit Donor Thank You Templates

144

Secret Nonprofit Donor Thank You Advice: Always Add a Tip

145

[ASK AN EXPERT] Pros and Cons of Restricted vs. Unrestricted Giving?

146

What Do You Want to Say?

147

[ASK AN EXPERT] How to Measure Donor Acquisition Costs

148

5 Action Strategies To Supercharge Crisis Fundraising Success

149

[ASK AN EXPERT] What To Do With a Controlling Board President

150

The Problem with Know-it-All Nonprofit Leadership

151

Crisis of Confidence: Your Nonprofit’s Worst Fundraising Enemy

152

How Edginess Can Be a Nonprofit Virtue

153

[ASK AN EXPERT] How to Communicate a Fundraising Event Cancellation

154

How to Let Donors Know New CARES Act Offers Deduction Opportunities

155

[ASK AN EXPERT] How to Balance Your Nonprofit's Budget in a Crisis

156

Useful Nonprofit Emergency Guide: Self-Love and Donor Love Strategies

157

[ASK AN EXPERT] How Can We Convert Tickets Into Donations When Events Get Canceled?

158

To Ask or Not to Ask - Today's Nonprofit Coronavirus Question

159

Coping in a Pandemic: Essential Nonprofit Philanthropic Strategies

160

[ASK AN EXPERT] Recognizing DAF Donors

161

What’s it Like to Breathe the Air in Your Nonprofit?

162

[ASK AN EXPERT] Low Click-Through Rates on Email Campaigns

163

Donor Thank You Down and Dirty

164

[ASK AN EXPERT] How To Promote Bequest Giving

165

“They’re JUST $15 donors.” What’s Wrong Here?

166

[ASK AN EXPERT] How to Restart a Stalled Capital Campaign

167

Dear Board Member, How Do I Love Thee?

168

[ASK AN EXPERT] Calculating Donor and Donation Retention

169

Dear Donor, How Do I Love Thee?

170

[ASK AN EXPERT] Tips for EDs Hiring Their First Fundraiser

171

3 Strategies to Find a Fundraising Role for Every Board Member

172

[ASK AN EXPERT] Should We Ask Donors To Cover Donation Processing Fees?

173

Beyond End Of Year Fundraising: Give To Donors Now

174

[ASK AN EXPERT] Asking Board Members to Identify New Major Donor Prospects

175

How to Overcome Common Donor Resistance

176

Make Major Donor Resistance Your Opportunity

177

[ASK AN EXPERT] Priorities: Major vs. Mid-Level Giving?

178

New Year's Resolution: Prioritize Major Gifts, Beginning in the Donor Database!

179

[ASK AN EXPERT] What Should I Ask In A Donor Survey?

180

The Ultimate Way to Communicate with Donors

181

"Year-End" is Not a Compelling Emotional Reason to Donate

182

May The Force Be With You: Underused Year-End Fundraising Tweak

183

The How & Why Of Adding Emotion Into Your Fundraising Appeals

184

[ASK AN EXPERT] Should Our Donate Button Say "Donate"?

185

[ASK AN EXPERT] A Good Email Appeal Subject Line?

186

Asking for Stock Gifts Boosts Nonprofit Contributions

187

Loyalty vs. Capacity: Distinguishing Between Planned and Major Gift Prospects

188

Your Opportunity Knocks: Get Started with Bequest Fundraising

189

[ASK AN EXPERT] How To Please A Picky Boss?

190

[ASK AN EXPERT] How Valuable is a Thank You Phone Call?

191

[ASK AN EXPERT] How Do I Get Co-Workers To Be Donor-Centric?

192

How to Get More People to Open Your Nonprofit Email

193

Some of the Best Nonprofit Content Marketing Options

194

Not Using Content Marketing Wisely? Your Nonprofit’s Leaving Money on the Table

195

Nonprofit Content Marketing Tightrope: Data or Story?

196

Guide + Checklist: Nonprofit Donor Retention A – Z

197

Get Started with Nonprofit Blogging: Top 10 Reasons

198

Secret to Upgrading Nonprofit Donors? Emotional Connection

199

Secret to Upgrading Nonprofit Donors? Personal, Not Personalized

200

Nonprofit Culture of Philanthropy Checklist

201

22 Social Media Influencer Strategies Nonprofits Can Use

202

Does Your Nonprofit Use Smart Calls to Action?

203

Neuroscience Meets Fundraising: Gentle Art of Teaching JOY of Giving

204

Are You Asking Nonprofit Donors to Pee in the Ocean to Raise its Level?

205

What to Make of Key Nonprofit Online Fundraising Benchmarks

206

6 Secrets to Improve Your Nonprofit Culture

207

"We Need More Money" Isn’t a Fundraising Plan

208

How to Survive an Imperfect Nonprofit Culture

209

42 Questions to Ask Major Donor Prospects Before You Ask for a Gift

210

Your Burning Questions about Nonprofit SWOT Analyses Answered

211

Donor-Centered Communications: Stop Fighting, Start Inviting

212

The Surprisingly Smartest, Donor-Centric Fundraising Strategy

213

Do You Know Your Biggest Nonprofit Marketing/Fundraising Problem?

214

Strategic Nonprofit SWOT Analysis Guide

215

How to Stop Subconsciously Sabotaging Work-Life Balance

216

Nonprofit Gala Events Worth Everyone’s Money – Part 2

217

Nonprofit Gala Events Worth Everyone’s Money – Part 1

218

Should Your Nonprofit Do an Event?

219

Time To Brainstorm A Revised Nonprofit Mission Statement?

220

Hold these 4 Fundraising Truths to Be Self Evident

221

Become the Nonprofit Leadership Change You Want to Be Using Neuroscience

222

Donor Cultivation is a Terrible Thing to Waste

223

Why Your Nonprofit Needs a Second Gift Strategy

224

8 Actionable Nonprofit Social Media Tactics

225

How To Rock Valentine's Day To Build Donor Loyalty

226

Strategies to Ensure Nonprofit Donors Don't Leave

227

How to Put Joy into Major Gift Solicitation and Philanthropy

228

How to do Major Gift Fundraising on a Shoestring

229

Major Gift Fundraising’s Most Important Fairy Tales

230

Major Gifts: The Ultimate Guide To Kickstart Your Program

231

How to Create a Successful Fundraising Email

232

Ultimate Guide to Last Minute Year-End Fundraising Strategies

233

Strategies to Retain Recently Lapsed Nonprofit Donors

234

Nonprofit Retention: All Donors Aren’t Created Equal

235

Nonprofit Donor Thank You’s: What are You Doing to Stand Out?

236

Nonprofit Donor Retention: Problems and Solutions

237

Top 10 Strategies to Involve Nonprofit Boards in Year-End Fundraising

238

5 Strategies to Set Nonprofit Boards up for Fundraising Success

239

4 Strategies to Leverage Nonprofit Board Giving to Getting

240

TOP Strategy You Need to Know about Nonprofit Board Fundraising

241

Annual Fundraising Appeal FAQ

242

18-Point Annual Fundraising Appeal Checklist

243

3 Foolproof Ways to Supercharge Year-End Donations

244

Annual Fundraising: Influence “Yes” Using Psychology and Neuroscience

245

Upgrade Nonprofit Donors Using DIY Peer-to-Peer Fundraising

246

Get Started Upgrading And Retaining More Donors Through Monthly Giving

247

Lead Your Nonprofit from Vision, Not Mission

248

How To Create Your Nonprofit Case Statement: Clarify Mission & Values

249

What’s Your Nonprofit’s Body, Heart and Soul?

250

Donor-Centered Digital Communications: How Do You Tailor the Nonprofit Experience?

251

Donor-Centered Digital Communications: How to Leverage the ‘Me-Cosystem’

252

Worthwhile Nonprofit Newsletters: Content Donors Adore

253

Donor-Centered Content Marketing Worksheet & Checklist

254

Special Event Follow-Up to Convert Guests to Loyal Donors

255

How To Create Extraordinary Nonprofit Special Event Experiences

256

WOW Special Event Moments to Convert Guests to Loyal Donors

257

There’s No Free Lunch in Fundraising: Why You Need Overhead

258

Donor Love and Loyalty Plan

259

5 Action Tips for Nonprofits to Develop and Share Helpful Content

260

Top 7 Drivers of Donor Love and Loyalty

261

Top 11 Ways to Say ‘Thank You!’ to Donors

262

The Whole Major Gift Fundraising Shebang – Rev it Up

263

The Whole Major Gift Fundraising Shebang – Basics

264

Key Donor Love Strategies to Keep Nonprofit Supporters Loyal

265

3 Secrets to Acquiring Nonprofit Legacy Gifts

266

Finding New Donors Requires Creating a New Market

267

13 Year-End Nonprofit Fundraising To-Do’s

268

Top 10 Ways To Upgrade Nonprofit Donors

269

An Annual Appeal Year-End Fundraising Timeline You Can Use

270

3 Ways to Remove Psychological Barriers to Philanthropic Giving

271

7 Little-Known Secrets That Will Get You a Visit with Your Donor

272

6 Reasons Your Nonprofit Should Take Pinterest Seriously