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About Claire Axelrad

Claire Axelrad, J.D., CFRE is a fundraising visionary with 30+ years frontline development work helping organizations raise millions in support. Her award-winning blog showcases her practical approach, which earned her the AFP “Outstanding Fundraising Professional of the Year” award. Claire runs “Clairification School” online, teaches the CFRE course that certifies professional fundraisers, and is a regular contributor to Guidestar, NonProfit PRO and Maximize Social Business.

Fundraising Magic Tricks to Boost Year-End Response

Don’t hit ‘send’ until… You’ve considered all these magic tricks to boost year-end response to your fundraising emails. And, by the way, if you’re not planning a lot of email communications you should know what you’re missing. Per different NextAfter studies, email brings in 199%... 666%.... 117%... more revenue than [...]

By |2020-11-24T16:04:42-05:00November 30th, 2020|Donor Communications, Email, Year-End Fundraising|

[ASK AN EXPERT] How Often Should We Thank Monthly Donors, and How?

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach, also known as Charity Clairity. Today's question comes from a fundraiser who isn't sure automating monthly donor receipting a good idea. Dear Charity Clairity, For years we have changed out our [...]

By |2020-10-23T10:09:46-04:00October 16th, 2020|Ask An Expert, Donor Appreciation, Fundraising, Monthly Giving|

How Nonprofits Juggle Too Many Balls

Times are tough. Full stop.  There’s something about nonprofits and crisis, right? But right now it’s more, more, more. It’s exhausting. So… what to do? I happened to listen to a ‘Tough Times, Tougher Nonprofits’ webinar with nonprofit leadership guru Joan Garry last week, and was inspired to write this [...]

[ASK AN EXPERT] Can the USPS Be Trusted for Year-End Fundraising Mail?

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach, also known as Charity Clairity. Today's question comes from a fundraiser who is worried about sending mail through the USPS right now. Dear Charity Clairity, I’m curious what others are doing [...]

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