The Bloomies are our award for outstanding donor communications in the nonprofit sector. Each week, we’ll feature a newsletter, email, direct mail piece, acknowledgement, solicitation or social media post that caught our eye. You can nominate someone here: https://bloomerang.co/bloomies

How Wikipedia’s Email Fundraising Appeal Cuts Through the Clutter

Email solicitations continue to be effective, accounting for 28% of all online revenue (Nonprofits Source). However, the average office worker receives over 120 emails per day (The Radicadi Group), so how do you cut through the clutter? As a former development team member myself, I’m much more critical of solicitations [...]

Anatomy of a Stellar First-Time Donor Gift Acknowledgement

Meet Sarah Willey, Director of Development at Great Rivers Environmental Law Center and my new fundraising hero. She's out here fighting for Missouri's environment while showing off her donor communications skills. I don't know why she attended one of my recent webinars on donor retention (because she should be the [...]

By |2018-08-22T09:08:46-04:00August 22nd, 2018|Bloomies, Donor Communications, Gift Acknowledgment|

And The Bloomie Goes To: RSPCA ACT

The Bloomies are our award for outstanding donor communications in the nonprofit sector. Each week, we’ll feature a newsletter, email, direct mail piece, acknowledgement, solicitation or social media post that caught our eye. […]

By |2017-07-17T14:48:58-04:00September 4th, 2015|Bloomies|