The Bloomies are our award for outstanding donor communications in the nonprofit sector. Each week, we’ll feature a newsletter, email, direct mail piece, acknowledgement, solicitation or social media post that caught our eye.
Nominated by: Steven Shattuck
Tell us about the fundraiser and/or organization you are nominating:
The Kurt Vonnegut Memorial Library champions the literary, artistic and cultural contributions of the late writer, artist, teacher and Indianapolis native Kurt Vonnegut. The library/museum serves as a cultural and educational resource unique to the nation.
Tell us about the piece you are nominating:
The organization has a unique project called “Thanks to Kurt” – which collects open letters written to Kurt Vonnegut. All the letters are accepted and published exactly as they are received, without any editing or censoring.
The letters are published on the library website.
Why do you think they are deserving of a Bloomie?
Many nonprofits struggle with adding original content to their website on a regular basis. This project achieves that, while at the same time engaging their constituency in a way that is on-brand for the organization.
It’s a great idea that virtually any nonprofit could emulate in some manner.
And if you’re a Kurt Vonnegut fan, you should send him a letter!
Know someone deserving of a Bloomie? You can nominate someone here >>