Fundraiser's Focus Week
Fundraising Strategies for Donor Retention
Join us for a week of virtual learning with some of the best professionals in the nonprofit sector. In these sessions you will learn best practices and practical tips that you can take back to your team.
All are welcome but we are limited to 1,000 live attendees per session — so don’t delay, register today.
Attend for a chance to win a $50 Uber Eats Gift Card each day! *
Register Below
Agenda at a Glance
Re-Engaging Lapsed Donors: Effective Strategies To Reignite Support with Dr. April Willis
Retain Your Major Donors: Keep Them Inspired, Engaged, and Giving! with Gail Perry
Turning Data Into Strategy: Boosting Donor Retention With the Fundraising Fitness Test with Alice Ferris
Ask the Experts: A Panel Discussion All About Donor Retention with Dr. April Willis, Gail Perry, and Alice Ferris. Hosted by Rachel Muir.
Re-Engaging Lapsed Donors: Effective Strategies To Reignite Support
2 PM ET | 11 AM PT
Dr. April Willis
Dr. April Willis is an accomplished professional with a Doctorate, three Master’s Degrees, and 15+ years of experience in leadership, business, and operations. She started April Willis Consulting in 2018 and then launched the National Nonprofit Collaborative in January of 2024.
When not consulting, she is a professional speaker, executive/leadership coach, and sits on multiple boards for both non-profit and corporate organizations. She has published two books and has a scholarship fund in its 8th year for graduating high school seniors.
Retain Your Major Donors: Keep Them Inspired, Engaged, and Giving!
2 PM ET | 11 AM PT
Gail Perry
Gail Perry, MBA, is the founder of the Gail Perry Group, a consulting company that helps nonprofits achieve extraordinary fundraising results. An international fundraising leader, keynote speaker, trainer, and author with over 30 years’ of experience, Gail is renowned for her positivity, expertise, and insight. She’s coached more than 60 capital campaigns and leads powerful board workshops worldwide.
Turning Data Into Strategy: Boosting Donor Retention With the Fundraising Fitness Test
2 PM ET | 11 AM PT
Alice Ferris
Alice L. Ferris, MBA, CFRE, ACFRE, Partner, is the founder of GoalBusters, providing comprehensive leadership for small nonprofit teams. With 30+ years of fundraising experience in public media, rural healthcare, education, and science, Alice excels in finding creative solutions, working with dedicated leaders, and teaching practical tactics. She is a sought-after consultant, mentor, and speaker. Alice also serves as adjunct faculty at the University of Denver and represents GoalBusters as an Associate Member of Rogare, the international fundraising think tank.
Ask the Experts: A Panel Discussion All About Donor Retention
2 PM ET | 11 AM PT
Roundtable Overview:
Join us in a roundtable discussion where we will wrap up the week’s sessions with thoughtful tips and expert advice from speakers April, Gail, and Alice. This roundtable will be hosted by nonprofit thought leader and speaker, Rachel Muir. At 2 p.m. ET just like all the other sessions.
Learning Objectives:
- Wrap up learnings from the week’s sessions
- Discuss outstanding topics
- Provide key takeaways to take back to your organization
We’ll also be handing out prizes for a few lucky attendees!
*Attend to Win!
Each day that you attend Fundraiser Focus Week you will be entered to win a $50 Uber Eats gift card.
Attend all 4 events to be entered to win a $100 Uber Eats gift card on Thursday, February 13!