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WEBINAR

Raise Those Paddles: Your Event's Special Appeal

A special appeal is the fundraising opportunity at your event with the largest potential return. We will look at how to structure a successful appeal in line with your event program, and explore a few key strategies that will increase your event fundraising quickly.

View this session’s slides on this page.

Kristin's Profile Picture'
Speaker Kristin Steele
As a writer and teacher by trade, Kristin Steele partners with nonprofits to increase their impact and fundraising by strategically improving how they tell their story at events. Kristin helped start the consulting firm SwaimStrategies in 2004 and co-authored the book "Planning a Successful MajorDonor Event." As a passionate nonprofit advocate, she speaks nationally to help organizations generate change in their communities through their events.
Kate's Profile Picture'
Host Kate Kramer
Kate Kramer has over 15 years of development and marketing experience. As the Partner Marketing Manager at Bloomerang, she continues to support organizations that are mission-driven and that positively impact the world. In her previous role as Foundation Manager for the VRMC Foundation, she managed the annual giving programs, including special events and mailing appeals, assisted and oversaw the annual budget and marketing plans, and managed a major gift donor portfolio of over 150 donors.