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In this short post, I’ll give you an example of a successful and effective end-of-year appeal. I hope this example saves you time when you sit down to work on your appeals!
I recently had the opportunity to share feedback with an independent K-12 school on their end-of-year appeal.
Here’s the appeal they shared with me.
Here’s a look at the updated appeal.
If you want more free tips and resources for writing your effective end-of-year appeal, you can use my end-of-year appeal checklist. You can also check your appeal for donor-centric language and reading-level ease with Bloomerang’s free communications audit.
Rachel has worked every side of the Rubik’s cube that is the nonprofit sector. When she was 26 she launched Girlstart, a non-profit empowering girls in math, science, engineering and technology in the living room of her apartment with $500 and a credit card. Several years later she had raised over 10 million and was featured on Oprah, CNN, and the Today show. Today Rachel delivers workshops and offers a monthly membership, League of Extraordinary Fundraisers, transforming people into confident, successful fundraisers.
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