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GUIDE

How to Use Social Media to Improve Donor Loyalty

How to Use Social Media to Improve Donor Loyalty

How to Use Social Media to Increase Donor Loyalty Guide Cover

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In this Guide you'll be shown:

  • The Power of Nonprofit Social Media
  • Mastering the 3 A’s
  • Art of Appreciation
  • Promote through Advocacy
  • Craft Effective Appeals

A woman wearing a grey blazer laughs with her coworkers after hearing a joke from a presentation on their organization's impact with their donors.

Appreciate. Advocate. Appeal.

The typical social media formulas and best practices for businesses and individuals are woefully inadequate for nonprofit organizations. Because of this, many charities fail to see a positive return on investment from their social media efforts.

We’ve created this eBook to help your nonprofit engage its audience on social media networks in a meaningful way. It will help you focus on what kind of content you should be producing and distributing — content that will lead to more donations and higher donor retention.

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Josh Meyer
Josh Meyer brings more than 20 years of fundraising, volunteer management, and marketing experience to his current role as the VP, Demand Generation for Bloomerang. Currently, as a member of the Bloomerang marketing team, Josh manages all organization’s growth marketing efforts. Through his previous roles at the Human Rights Campaign and OneCause, he has a passion for helping to create positive change and helping nonprofits engage new donors and achieve their fundraising goals.