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ACADEMY

Identifying Major Gifts Prospects

 

Studies show that, on average, over 88% of all funds come from just 12% of donors. That 12% comes from your major donors. Use Bloomerang to identify and nurture your best prospects for future major gifts to your organization.

Learning objectives:

  • Understand what a major gift is and how it differs from a transformational gift
  • Learn three ways to identify major gifts prospects
  • Identify next steps
Diana Otero
Diana Otero is the Learning Experience Manager at Bloomerang. She was a former Board Member, Trail Maintainer, and Hike Leader for Nantahala Hiking Club, one of the 31 trail-maintaining clubs of the Appalachian Trail Conservancy. She also spent several years as an Adult Leader (2007) and International Staff (2011) for CISV International. Diana puts her varied background and experience to good use by continually updating and creating training and help articles, FAQs, and videos to assist customers in maximizing their day-to-day use in Bloomerang.

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