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Studies show that, on average, over 88% of all funds come from just 12% of donors. That 12% comes from your major donors. Use Bloomerang to identify and nurture your best prospects for future major gifts to your organization.
Learning objectives:
- Understand what a major gift is and how it differs from a transformational gift
- Learn three ways to identify major gifts prospects
- Identify next steps
Diana Otero is the Product Engagement Manager at Bloomerang. She served on the board of the Nantahala Hiking Club, one of the 31 trail maintaining clubs of the Appalachian Trail Conservancy, a nonprofit organization driven and powered by volunteers.
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