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ACADEMY

Bloomerang Emails and Mailchimp Integration

 

Use Bloomerang’s different email tools to inspire engagement. Use Bloomerang’s built-in email tool to create eye-catching emails, then send or schedule emails.

Connect your Mailchimp account to create segments in Bloomerang based on profile data and design and send emails through Mailchimp.

Diana Otero
Diana Otero is a Product Marketing Manager at Bloomerang. She served on the board of the Nantahala Hiking Club, one of the 31 trail maintaining clubs of the Appalachian Trail Conservancy, a nonprofit organization driven and powered by volunteers.

Comments

  • Kristen Hay

    Hi Megan - The email contacts are pushed from Bloomerang to Mailchimp and this process will give them a unique tag in Mailchimp. This tag is what updates constituent information in Bloomerang. But yes, some of our customers find it easier to import their email list into Bloomerang (ditch their current email software) and just use our native email tool within the database.

  • Megan Whilden

    "When you draft your email on Mailchimp and send the message using the designated tag" are you supposed to include the tag somewhere in the email or are you saying when you send the email to those who are tagged as having been 'pushed' from Bloomerang to Mailchimp? Would it make more sense to input our Mailchimp audience into Bloomerang and simply send emails from there? Thanks!

  • Kristen Hay

    Hi Kim - here's a little more information on how the integrations works: Once you’ve pushed your donor data from Bloomerang to Mailchimp, the list of supporters you want to email will show up as a tag on your Mailchimp account. When you draft your email on Mailchimp and send the message using the designated tag (with the data you pushed from Bloomerang), the message you sent will come up in the constituent timeline within your donor database. You can also check out this page for more info: https://bloomerang.co/product/integrations-data-management/mailchimp/

  • Kim Gillett

    Can you integrate your Mailchimp mailing list into Bloomerang?

  • Kristen Hay

    Only emails sent through Bloomerang count toward your limit. Any email through the Mailchimp integration is separate.

  • Rachel Buckland

    Do the emails sent this way count against your email limit for bloomerang, mailchimp, or both?
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