Year-End Fundraising

Fundraising Magic Tricks to Boost Year-End Response

Don’t hit ‘send’ until… You’ve considered all these magic tricks to boost year-end response to your fundraising emails. And, by the way, if you’re not planning a lot of email communications you should know what you’re missing. Per different NextAfter studies, email brings in 199%... 666%.... 117%... more revenue than [...]

By |2020-11-24T16:04:42-05:00November 30th, 2020|Donor Communications, Email, Year-End Fundraising|

Ultimate Guide to Setting up a Peer-to-Peer Campaign for Giving Tuesday

Giving Tuesday has earned the reputation of being the single biggest giving day for nonprofits. Many nonprofits take to social media, engage in livestreams, and send direct mail appeals to raise money for their mission on Giving Tuesday. Many of these campaign strategies ask supporters to give, but they don’t [...]

By |2020-12-01T15:31:55-05:00November 24th, 2020|#GivingTuesday, Peer-to-Peer, Year-End Fundraising|

The Season to Give is Not a Reason to Give (and other Year-End Fundraising Truth Bombs)

Did someone say “donate now?” We’re headed into the busiest, most lucrative time of the year with year-end fundraising. A time when many nonprofits raise 25-50% of their entire budget. But the season to give is not a reason to give. Have your ever gotten a year-end fundraising appeal that [...]

By |2020-11-18T15:39:18-05:00November 19th, 2020|Gift Acknowledgment, Storytelling, Year-End Fundraising|

[ASK AN EXPERT] Can the USPS Be Trusted for Year-End Fundraising Mail?

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach, also known as Charity Clairity. Today's question comes from a fundraiser who is worried about sending mail through the USPS right now. Dear Charity Clairity, I’m curious what others are doing [...]

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