About Ron Newlin

Ron Newlin is a Customer Support Specialist at Bloomerang. He has been working with nonprofits since 1987 when he became Executive Director of the Indiana Basketball Hall of Fame.

What’s the Lifetime Value of Your Monthly Donors?

Last week I had an experience helping a customer prepare some segmentations for an upcoming appeal letter that really changed my perspective on recurring donations. The automatic recurring donation payment is a relatively new tool in the non-profit development toolbox – at least it seems that way when you’ve been [...]

By |2021-09-24T12:51:50-04:00August 10th, 2017|Monthly Giving|

Nonprofits: Email Open Rates May Be Higher Than You Think

And that could be a problem. Email metrics like open rates and click-through rates can be invaluable to nonprofit communicators. They allow you to deliver multiple emails until reaching the intended recipient, and hone your content in order to maximize conversions. But you should know that open rates are never [...]

By |2017-06-10T18:41:44-04:00November 3rd, 2015|Email|

How A Church Used Gamification To Raise $25,000

One of this year’s buzzwords in social and technology-driven fundraising is “gamification.” Bloomerang is always excited to learn about, and help our customers take advantage of, new trends and services. But we also urge our customers to explore new services without losing sight of the core values of donor relationships [...]

By |2018-12-06T10:32:03-05:00July 8th, 2015|Fundraising|
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