Overall, Bloomerang customers that sent fundraising appeals raised millions of dollars more during the COVID-19 crisis than they did during the same time period last year! We wanted to highlight some of those success stories here.
Video Interviews and Email Examples of Successful COVID-19 Fundraising Strategies
Bloomerang Customers Who Have Proactively Fundraised Were More Successful Than Those Who Didn’t
If your organization is reluctant to fundraise at this time, think again.
Our customers who have sent email appeals that are contextualized for the current crisis have raised more money than those who aren’t actively emailing their list, or are emailing their list but not addressing how the novel coronavirus is impacting their work.
On average, proactive Bloomerang customers have raised about 30% more in March 2020 than they did in March 2019. April saw similar results.
More Thoughts From Bloomerang Customers
“Truly, despite the (social) distance, you guys have helped us feel (and in many ways get) closer than ever to our community, colleagues, and stakeholders. If there’s a silver lining it’s that we’re seeing the best of our humanity right now.” – Nicholas Dragga, Executive Director, Ballet Lubbock
“I am a brand new Development Coordinator transitioning from a Sales CRM system to the Non-profit, donor-management system and industry as a whole. I am so grateful to have you as my virtual experts and educators and have not had this level of excitement…” – Nevada Humane Society
“I just used one of the new templates and am already having donors schedule 15-minute coffee chat. Love it and am so grateful for the thoughtful templates that make something like this just a little easier. Thank you!” – Cynthia Battista, President / Executive Director, Grace Guest House, Inc.
“Really impressed with your commitment to helping nonprofits navigate COVID-19 with additional resources!” – Lincoln Lancaster County Habitat for Humanity
“We’re hanging in there – VERY thankful we got Bloomerang set up when we did. I was able to divide up all of our donors and provide my board members with detailed information about each one so they can contact them.” – Julie Lovely, Executive Director, Wild Hearts Therapeutic Equestrian Program