If you follow Bloomerang on Instagram or Facebook, you know we occasionally take time out of the workday to volunteer for nonprofits in and around Indianapolis.

We recently visited Outreach, Inc., an organization that works to alleviate youth homelessness in Indy. Our team helped make burritos to be given out to visiting youth, and helped clean and organize their new program center. Not only was the experience fun, rewarding and enlightening, but Outreach’s follow-up blew us away.

Using a neat little tool called ViewedIt, Mike from Outreach recorded this short thank you video:

“I wanted to share a story of what your impact meant yesterday.”

We’ve received plenty of thank you emails and even handwritten notes, but none have had the impact of this video. Not only that, but we were able to quickly share it with the entire staff here at Bloomerang, which instantly made the volunteers feel appreciated (and perhaps instilled some FOMO in those who couldn’t make it).

In just 90 seconds, Mike made us feel truly appreciated and illustrated the real impact of the work we did through the organization, thereby closing the loop on the entire experience. Weaving in a service recipient who will benefit directly from the tasks we performed was masterful.

According to Fidelity Charitable, volunteers are 10x more likely to donate to than non-volunteers! Mike surely recognizes this, and has taken the first step towards creating a donor relationship with each of our volunteers.

This is a type of video that anyone can make. Even if you don’t have a tool like ViewedIt, you can quickly shoot a video on your smartphone, upload it to YouTube and email the link.

What are you waiting for?

gift acknowledgment program

Steven Shattuck

Steven Shattuck

Chief Engagement Officer at Bloomerang
Steven Shattuck is Chief Engagement Officer at Bloomerang. A prolific writer and speaker, Steven is a contributor to "Fundraising Principles and Practice: Second Edition" and volunteers his time on the Project Work Group of the Fundraising Effectiveness Project, is an AFP Center for Fundraising Innovation (CFI) committee member, and sits on the faculty of the Institute for Charitable Giving. He is the author of Robots Make Bad Fundraisers - How Nonprofits Can Maintain the Heart in the Digital Age, published by Bold and Bright Media.