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WEBINAR

Identity Shift: Turning One-Time Givers Into Recurring Givers

WEBINAR: Thursday, May 29 @ 2 PM ET | 11 AM PT

Identity Shift: Turning One-Time Givers Into Recurring Givers

All live attendees qualify for 1 CFRE credit.

Did you know that monthly donors are vital to sustaining your nonprofit’s mission, with a retention rate double that of one-time donors? Yet, attracting them can feel elusive. The challenge often lies in conveying why ongoing support is crucial and meaningful.

In this webinar, we’ll guide you through innovative strategies to transform one-time donors into committed monthly givers.

Learning Objectives:

• The importance of a tailored message that encourages continued support.
• How to use the first 30 days post-donation to quickly deepen the donor’s relationship.
• How storytelling shifts your communication from transactions to identity
• One powerful principle to uncover donor motivations and refine your messaging.
• Strategies for setting appropriate monthly donation asks that feel accessible and genuine.

Join us to discover how these insights can help you start or improve your monthly giving program, leading to a faster and more effective journey from stranger to monthly donor.

This webinar will be recorded for future viewing. If you can’t make it, go ahead and register anyway. You’ll receive the recording a little later.

> THIS WEBINAR WILL BE LIMITED TO 1,000 LIVE ATTENDEES <

Chris's Profile Picture'
Speaker Chris Barlow
Beeline specializes in helping nonprofits grow their mission and donor base through digital marketing. As Founder and Customer Happiness Director, Chris is grateful to help nonprofits use digital marketing to multiply the reach of their mission and the growth of their donors. Most of all, he's grateful to be the dad to seven kids and to try to teach them how to live in a way that multiplies good in others.
Kate's Profile Picture'
Host Kate Kramer
Kate Kramer has over 15 years of development and marketing experience. As the Partner Marketing Manager at Bloomerang, she continues to support organizations that are mission-driven and that positively impact the world. In her previous role as Foundation Manager for the VRMC Foundation, she managed the annual giving programs, including special events and mailing appeals, assisted and oversaw the annual budget and marketing plans, and managed a major gift donor portfolio of over 150 donors.