Whether we like it or not, the art and science of converting a prospect to a lifelong donor is rooted in persuasion.
During this webinar, we will explore the lifecycle of a donor, beginning with their identification phase and ending with stewardship, and uncover tactics that can help your development team strategically move this person through the pipeline.
Carlyn Schulzke and Kevin Wallace use these strategies every day in their work helping nonprofits across the country plan and manage capital campaigns. This session is designed for executive directors and development leaders.   Learning Objectives:
• Prepare you to assess your own organization and the tools at your disposal
• Learn a proven process you can use to approach major gift fundraising
• Boost your confidence in asking for those five-figure and higher gifts
Speaker Kevin Wallace
Kevin Wallace is president and partner of CampaignCounsel.org, specializing in capital campaign planning and management. Kevin, based in southern Arizona, has 20 years of capital campaign experience, conducting more than 80 campaign planning studies and capital campaigns around the country that have raised more than $200 million.
Speaker Carlyn Schulzke
Carlyn Schulzke, CampaignCounsel.org vice president and partner, has successfully led clients through campaign planning studies, needs assessments, advancement audits, and capital campaign management since 2018. Based in Missoula, Mont., Carlyn's 14 years of fundraising experience includes annual giving, major giving, and capital campaigns.
Host Josh Meyer
Josh Meyer brings more than 20 years of fundraising, volunteer management, and marketing experience to his current role as the VP, Demand Generation for Bloomerang. Currently, as a member of the Bloomerang marketing team, Josh manages all organization’s growth marketing efforts. Through his previous roles at the Human Rights Campaign and OneCause, he has a passion for helping to create positive change and helping nonprofits engage new donors and achieve their fundraising goals.