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WEBINAR
The 30-Day Fundraising Reset: Assess, Refresh, and Reactivate Your Fundraising Plan
Is your fundraising plan in need of a reboot? As you wrap up 2024 and prep for 2025, it’s time for a 30-day “fundraising detox!” This session offers a streamlined approach to assess your current efforts, eliminate strategies that no longer serve your goals, and build a focused action plan for next year’s success.
Learning Objectives:
• Understand how to use the Fundraising Fitness Test metrics to assess opportunities for fundraising improvement quickly.
• Develop a strategy for prioritizing positive return on investment fundraising tactics.
• Calculate a tiered budget to set achievable fundraising goals and identify a personal action plan to keep all the action items moving forward.
Speaker Alice Ferris
Alice L. Ferris, MBA, CFRE, ACFRE. Alice Ferris, GoalBusters founder, began her career at age 16, blowing bubbles at PBS Wisconsin during a fundraiser for the Lawrence Welk Show. Alice thrives in finding creative solutions for the fundraising challenges of small organizations and teaching and training about practical and realistic tactics. Alice was the 90th professional to receive the Advanced Certified Fundraising Executive (ACFRE) credential, is a three-time honoree as AFP Northern Arizona's Outstanding Fundraising Professional, and was the 21st recipient of the AFP Founders' Medallion, recognizing exemplary service to the sector. Alice is known for her on-air work for public television, both nationally and locally, and currently serves on the advisory boards for the Bolz Center for Arts Administration at the Wisconsin School of Business and the Communication Arts Program at the University of Wisconsin.
Host Kate Kramer
Kate Kramer has over 15 years of development and marketing experience. As the Partner Marketing Manager at Bloomerang, she continues to support organizations that are mission-driven and that positively impact the world. In her previous role as Foundation Manager for the VRMC Foundation, she managed the annual giving programs, including special events and mailing appeals, assisted and oversaw the annual budget and marketing plans, and managed a major gift donor portfolio of over 150 donors.