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WEBINAR

How to Connect, Build Lasting Relationships, and Boost Giving in Times of Crisis

Learn to fundraise with confidence during crises. Discover actionable strategies rooted in psychology and real-world success to inspire generosity, build trust, and uplift your mission. Replace doubt with practical approaches to strengthen donor relationships and lead your organization through uncertainty.

Learning Objectives:

• Learn about the psychology of giving in uncertain times and how trust, social proof, and the “proximity effect” influence donor decisions.
• Explore the appropriateness of joy amidst crisis and how positive storytelling fosters deeper engagement and combats donor fatigue.
• Understand how to shift from crisis mode to sustainable growth.

Additional Resources

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Ask an Expert

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[ASK AN EXPERT] Should I Still Use Direct Mail?
GET STARTED

Solutions to help you raise, retain, & grow more

Take a Tour
Hannah's Profile Picture'
Speaker Hannah Berger
With 20+ years of experience in the philanthropic sector, Hannah provides coaching and consulting that is steeped in lived experience as a professional fundraiser, non-profit executive, campaign consultant and board member. Hannah has proudly supported dozens of nonprofit organizations in raising more than $100M, specializing in major expansion campaigns, board recruitment and development, development audits, program restructuring initiatives and the creation of strategic development plans. Using a no-nonsense, heart-centered approach, Hannah finds joy in coaching non-profit executives and board members, to turn their passion for community, connection and justice into strategic goal setting and effective daily action. A lifelong learner and believer in the power of education, Hannah loves to teach and has been a lead trainer for Fundraising Academy since 2018, in addition to sharing her voice and expertise with AFP Chapters throughout California and at AFP International’s global conference. To learn more: ThePhilanthropyCoach.com
Kate's Profile Picture'
Host Kate Kramer
Kate Kramer has over 15 years of development and marketing experience. As the Partner Marketing Manager at Bloomerang, she continues to support organizations that are mission-driven and that positively impact the world. In her previous role as Foundation Manager for the VRMC Foundation, she managed the annual giving programs, including special events and mailing appeals, assisted and oversaw the annual budget and marketing plans, and managed a major gift donor portfolio of over 150 donors.