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WEBINAR

Harness the Power of Storytelling to Shape Your Humane Society’s Year-End Success

Stories possess a remarkable ability to captivate audiences and inspire generosity. The most compelling narratives and effective storytelling techniques can help your nonprofit engage donors with your mission, ultimately encouraging them to contribute again.

In this session, we will explore how Humane Societies can enhance communication with donors to strengthen cultivation and retention efforts, making year-end fundraising seamless and successful.

Learning Objectives:

• An analysis of first-time donor retention, exploring the reasons behind donor lapses and the role of storytelling in this process.

• Strategies for using empathy and emotional appeal to engage your audience and encourage them to make a second gift.

• The significance of segmenting communications and incorporating a personal touch, along with examples of how successful organizations are implementing these practices.

You can check out the slides from this webinar here.

James's Profile Picture'
Host James Goalder
With almost 20 years of experience working in nonprofit technology and sales and relationship management, James brings the perfect blend of experience for his role as Partnerships Manager at Bloomerang. In his 9+ years at Bloomerang, James has enjoyed helping nonprofits and those who work with them find success with Bloomerang, utilize software to increase their effectiveness, and ultimately achieve their missions