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WEBINAR

Elevate Your Nonprofit Event with Strategic Branding

WEBINAR: Thursday, May 15 @ 2 PM ET | 11 AM PT

Elevate Your Nonprofit Event with Strategic Branding

Branding is crucial in making nonprofit events mission-driven, memorable, and engaging. A strong event brand not only enhances recognition but also fosters deeper connections with attendees. We’ll explore how to develop a cohesive event identity, choose an engaging theme, and apply consistent branding across all materials—from digital graphics to onsite signage. Whether you’re planning a conference, fundraiser, or community event, you’ll walk away with practical strategies to ensure your branding leaves a lasting impression and inspires action.

Learning Objectives:

• Understand the Fundamentals of Event Branding
• Ensure Consistency Across All Event Materials
• Leverage Event Branding for Greater Impact

This webinar will be recorded for future viewing. If you can’t make it, go ahead and register anyway. You’ll receive the recording a little later.

> THIS WEBINAR WILL BE LIMITED TO 1,000 LIVE ATTENDEES <

Lidia's Profile Picture'
Speaker Lidia Varesco Racoma
Lidia Varesco Racoma is a brand strategist and marketing designer with over 20 years of experience. She founded Lidia Varesco Design in 2000 to partner with purpose-driven clients creating local and global change. With a creative background spanning zine-making, fine art, and graphic design, Lidia brings a unique perspective to her work. A mom of two, active blogger, and advocate for supporting local businesses, she also speaks internationally, leading workshops and sessions on branding and creative marketing for nonprofits and organizations.
Kate's Profile Picture'
Host Kate Kramer
Kate Kramer has over 15 years of development and marketing experience. As the Partner Marketing Manager at Bloomerang, she continues to support organizations that are mission-driven and that positively impact the world. In her previous role as Foundation Manager for the VRMC Foundation, she managed the annual giving programs, including special events and mailing appeals, assisted and oversaw the annual budget and marketing plans, and managed a major gift donor portfolio of over 150 donors.