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VIDEO

Identity, Affinity, and Access: The Makings of Membership

In today’s Connection Economy, how does a membership program survive and thrive when there is so much competition for time and attention? The answer lies in the caring, generous humans who join causes and organizations that say something about themselves.

In this discussion, we’ll look a how membership programs can create a loyal community, give people a sense of belonging, provide predictable revenue, and foster deeper engagement with your supporters. Learn from real-world examples and expert insights on structuring membership tiers, offering exclusive benefits, and utilizing technology for seamless management of your membership program.

Learning Objectives:

• List the key elements of a membership program and how they foster engagement and community with supporters
• Develop a basic plan tailored to their organization’s needs and experiences that maximize membership engagement
• Analyze the effectiveness of their program and apply key performance indicators of success and involvement

Check out the slides from this webinar here

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Ready to build a membership program that helps your nonprofit flourish?

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Ryan Ellis