How ScholarMatch Saw a 20% Increase in Donations with Bloomerang
KEY HIGHLIGHTS
ScholarMatch is a nonprofit organization that supports first-generation, low-income students by providing scholarships, mentoring, and advising. ScholarMatch equips students with college persistence to ensure they can complete college within five years. Previously hindered by an inefficient CRM system, they now benefit from Bloomerang’s accurate reporting, donor timeline visualization, and targeted outreach. Bloomerang’s features, like the Generosity Score, have resulted in a 20% increase in year-over-year donations. They raised $10,000 more than last year and boosted overall efficiency with Bloomerang, allowing them to focus on meaningful donor and volunteer connections.
CHALLENGE
Difficulties with donor reporting and relationships
The organization faced challenges with its previous CRM system, a low-tech option that made reporting unreliable and inefficient. This hindered their ability to track key performance indicators and effectively manage donor relationships.
SOLUTION
Visualizing donor timelines with Bloomerang
After researching various CRM options, ScholarMatch chose Bloomerang for its strong reputation, robust features, and excellent customer support. With Bloomerang, the organization can now easily pull accurate reports, visualize donor timelines, and implement more informed and targeted outreach strategies. The platform’s features, such as the Generosity Score and moves management features, have been game-changers, allowing ScholarMatch to focus on connecting with donors and volunteers, rather than grappling with inefficient systems.
RESULTS
Bloomerang implementation results in annual fundraising improvements
Since implementing Bloomerang, ScholarMatch has seen significant improvements in fundraising. Their annual fund is performing better than ever, even outside traditional campaign periods, thanks to increased outreach and more strategic donor engagement. They’ve seen a 20% increase in year-over-year donations and raised $10,000 more than last year.
“Bloomerang had a really good reputation among my colleagues and peers. They emphasized how good the support was, how robust the system was. We certainly did our due diligence by looking at other CRMs, but Bloomerang was the clear winner. With Bloomerang, I feel like we're finally running the department the way that it should be run.”
increase in YOY donations
more raised YOY
