An Introduction to Disaster Fundraising for Nonprofits

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In this day and age, disaster fundraising for nonprofits is becoming more and more necessary.
We’ve heard from fundraisers that they’d like more information on how fundraising in response to a disaster differs from their day-to-day fundraising efforts.
They also told us that they’re not sure when it’s appropriate to ask for a donation, how to make that ask, or how to continue to communicate with their donors
and the people they serve.
In this free eBook, An Introduction to Disaster Fundraising for Nonprofits: Proven Strategies to Raise Funds During Difficult Times, we share examples of past disasters and how nonprofits raised funds to support recovery efforts. We’ve also included a disaster preparedness response plan for you to reference if you need it in the future.
We hope this resource gives you the confidence you need to do more good—because we need nonprofits like yours more than ever before.
In this Guide you'll learn:
- How disaster fundraising differs from fundraising during normal times
- Step-by-step disaster preparedness plan
- Local vs. far-away disaster fundraising
- What donors actually want from you
- What factors signal a likelihood that a donor could give more to your organization
- Real examples from nonprofits responding to different types of disasters
- How to prepare a disaster leadership team
About the Author

Claire is Principal of the social benefit consulting firm, Clairification. Named Outstanding Fundraising Professional of the Year by AFP, Claire teaches the CFRE course that certifies professional fundraisers, is a presenter for 4GOOD Nonprofit Webinars, a regular contributor on nonprofit social media to Maximize Social Business and was named “Best Fundraising Blog of 2013” by FundRaising Success Magazine.
