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WEBINAR
How To Use Online Marketing Strategies To Increase Donations in 2023
 
In this presentation, we will cover how to craft a perfect message that speaks to the ideal target audience, keeps them engaged, and how to use this strategy to get those social media followers to become active donors. We will also discuss how to keep prospects engaged off of social media by establishing a nurture system that leads into your organization.
 
 
Learning Objectives:
 
• How to attract ideal online audiences that will actively become donors/volunteers
• How to create an effective message that converts online audiences off the platform and into your organization
• Marketing strategies that spark engagement online and offline
• How and when to ask for the donation
 
Speaker Adora Drake
Adora Drake is an expert digital marketing strategist, coach & consultant. She helps nonprofit organizations feel inspired to take action, gain clarity in their marketing strategy and learn how to convert their followers into raving fans who want to be a part of their mission with her unique digital marketing consulting.
Host Josh Meyer
Josh Meyer brings more than 20 years of fundraising, volunteer management, and marketing experience to his current role as the VP, Demand Generation for Bloomerang. Currently, as a member of the Bloomerang marketing team, Josh manages all organization’s growth marketing efforts. Through his previous roles at the Human Rights Campaign and OneCause, he has a passion for helping to create positive change and helping nonprofits engage new donors and achieve their fundraising goals.