When: Tuesday, July 29th, 2014 – 1pm-2pm EDT
In this hands-on session, participants will learn the key building blocks of a successful fundraising program; determine their organizations’ readiness to embrace fundraising; learn the primary fundraising vehicles used by professional fundraisers; and identify specific steps they can take to implement a fundraising program in their organizations.
- Learn the four building blocks of fundraising success.
- Assess their organization’s strengths and weaknesses as it pertains to the building blocks.
- Create a list of areas that need to be addressed immediately to improve their fundraising outcomes.
- Discover key ideas for implementing those building blocks in their own organizations.
Time will be given for a lively Q&A session.
About the presenter:
Consultant, author, and trainer Susan Black, CFRE brings over 20 years of fundraising, non-profit leadership, and communications experience to her role as Principal of Allene Professional Fundraising. Susan has a Bachelor’s and Master’s degree in political science from Mary Baldwin College (Staunton, VA) and the University of Richmond, respectively. Her career in development began as a Prospect Researcher at Marietta College (Marietta, OH) and she went on to gain experience as a Development Director at Easter Seals of Central Ohio and the Epilepsy Foundation of Central Ohio before serving as Vice-President of Advancement for five years at St. Vincent Family Centers in Columbus, OH.
She founded Allene Professional Fundraising in 2008 to bring her expertise to the wider non-profit community and help struggling non-profits identify strategies that will allow them to reach their potential. Susan is a certified Master Trainer with the Association of Fundraising Professionals and has spoken at conferences and seminars in the midwest and mid-South as well as providing training for boards and staff for many non-profit clients. Susan is consistently rated as an outstanding speaker. She is an active member of the Association of Fundraising Professionals and the Kiwanis Club of Columbus. Her 2014 book Help! They Want Me to Fundraise! is available from amazon.com and charitychannel.com.