Donor Engagement creates impact. Stewardship just creates efficiency.

What's Inside:

 by Bloomerang | All rights reserved | Copyright © 2020

About the Author:

Statistically, only 30% of first-time donors continue to support a charitable organization. Nothing is more costly to your development efforts than a one-and-done donor. 

Effective nonprofit organizations recognize the importance of good engagement, with an emphasis on donors’ financial resources. 

Donor engagement that optimizes donor retention requires data and analytic systems to routinely assess donor management in terms of effectiveness and retention. 

This practical, cost-effective how-to guide can help you move beyond the donor management and stewardship construct to create donor relationships at scale. 

With more than 20 years of experience as a fundraiser, consultant and entrepreneur, Brian Lauterbach has helped hundreds of nonprofits and the professionals who lead them raise money. Throughout his career, Brian has led the process redesign and integration of fundraising channels that raised $400 million from more than 3 million people. He is the founder of The Nonprophet Fundraising Group, a 501c3 public charity that provides no - and low-cost direct fundraising services to organizations with a small budget but a big vision for their missions and impact.
Blogs on donor engagement
Prerequisite groundwork for donor engagement
Brian Lauterbach

eBook: Entering the Era of Donor Engagement

Made with

Questions to ask for donor support
Download The Guide
Engagement fundraising exercise
Fundraising strategy questions
Engagement fundraising activities