The typical social media formulas and best practices for businesses and individuals are woefully inadequate for nonprofit organizations. Because of this, many charities fail to see a positive return on investment from their nonprofit social media efforts.
We’ve created this eBook to help your nonprofit engage its audience on social media networks in a meaningful way. It will help you focus on what kind of content you should be producing and distributing -- content that will lead to more donations and higher donor retention.
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Master the 3 A's of Nonprofit Social Media
Appreciate. Advocate. Appeal.
In this Guide you’ll be shown:
About the Author:
Steven is the Chief Engagement Officer at Bloomerang.
A prolific writer and speaker, Steven is a contributor to "Fundraising Principles and Practice: Second Edition" and volunteers his time on the Project Work Group of the Fundraising Effectiveness Project and is an AFP Center for Fundraising Innovation (CFI) committee member.
A prolific writer and speaker, Steven is a contributor to "Fundraising Principles and Practice: Second Edition" and volunteers his time on the Project Work Group of the Fundraising Effectiveness Project and is an AFP Center for Fundraising Innovation (CFI) committee member.
The Power of Nonprofit Social Media
Mastering the 3 A's
Art of Appreciation
Promote through Advocacy
Craft Effective Appeals
Steven Shattuck