Wrap Up

We wanted to share with you some nonprofit articles, opinions and resources that caught our eye in the month of July.

Keep Your Donors: It’s the Right Thing to Do—And It Makes You More Money! – Whether you’re a nonprofit or a for-profit organization, loyalty is the holy grail of any business. In her latest column, Simone Joyaux discusses the deep importance of donor retention.

10 Opportunities for Non-Profit Board Members to Tell Stories – “Easing board members into fundraising can be a rewarding and fun process, especially if they focus on just telling stories.”

Marketing Fundraising Events: The Ultimate Checklist – “The right tools and strategies can help you create a solid, focused marketing plan that promotes your nonprofit beyond the event itself.”

Internal Efficiencies & Tragic Fundraising Communication – “Did you just proclaim “internal efficiencies” to the donor as a rationale for shoddy gratitude? Internal efficiencies?”

New from the experts at Bloomerang:

[INFOGRAPHIC] 2016 $10 Donor Communications Experiment

We made a $10 donation to 50 individual nonprofits in a city participating in a 24-hour “day of giving” campaign, and examined how each followed up to the gift within the first 14 days of the donation.
View now >>

Yes, Your Nonprofit Can Capitalize on Pokémon GO
Savvy nonprofits are taking advantage of the (possibly temporary) Pokémon GO craze to generate traffic to their organization’s physical locations and events. Are you one of them?
Read now >>

[WEBINAR] Raise More Money Using “Ask, Thank, Report, Repeat”

Jim Shapiro will show you when to Ask, how often to Ask, and the best ways to Ask. He’ll teach you how to Thank your donors in a way that leads to more donations, and how to Report in a way that thrills your donors and makes them more likely to give again.
Register now >>

Stay hydrated!

Cody Lawson

Cody Lawson

Product Manager at Bloomerang
Cody is a Product Manager at Bloomerang. Cody holds a Bachelor of Arts degree in Political Science and Rhetoric from Wabash College. He also holds a Juris Doctor degree with a concentration in Health Law from Indiana University School of Law – Indianapolis. He's been a valued member of Bloomerang since the doors opened in 2012.