Wrap Up

We wanted to share with you some nonprofit articles, opinions and resources that caught our eye in the month of April.

The Hole in Your Fundraising Program – “Most of us are doing a lousy job with the care and feeding of our mid-range donors. The data does not lie. And it is the Hole in our Fundraising.”

Study: Email Opens Down, But Email Fundraising Revenue Is Up – “The report, entitled “Benchmarks X, 2016”, surveyed 105 nonprofit groups with a total of more than 69 million list subscribers and was prepared by M+R, an online fundraising and digital media consulting firm with the support of The Nonprofit Technology Network (NTEN).”

Fundraisers Should Live in the House of Yes – “Within the House of Yes, all feel welcome and embraced (donors, prospective donors, volunteers, colleagues, team-members) and we help others believe everything is possible too.”

Stop Showering All of Your Donors with Love! – “I’ve been a longtime advocate for donor-centered fundraising. So, it might surprise you that I completely agree with that suggestion.”

New from the experts at Bloomerang:

[INFOGRAPHIC] 2016 Fundraising Effectiveness Project Survey Report

The Fundraising Effectiveness Project (FEP) has released the findings from their latest survey, and this infographic summarizes some of the key findings of the report.
View now >>

[WEBINAR] Are You Good Enough for Me? A Different Way to Find Your Ideal Donor

Ellen Bristol and Linda Lysakowski, ACFRE will show you how to figure out who’s “good enough” to justify investing your time and energy, and how to tell the difference between “worth it,” “so-so,” and “lose their phone number.” Guess where it starts – with your nonprofit’s values.
Register now >>

Cody Lawson

Cody Lawson

Product Manager at Bloomerang
Cody is a Product Manager at Bloomerang. Cody holds a Bachelor of Arts degree in Political Science and Rhetoric from Wabash College. He also holds a Juris Doctor degree with a concentration in Health Law from Indiana University School of Law – Indianapolis. He's been a valued member of Bloomerang since the doors opened in 2012.