Fundraising New Year’s Resolutions

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Who doesn’t like starting the new year with a clean slate? You’re in a wonderful position to aim and reach higher. Better yet, it’s a perfect time to dream. For the public at-large, the most popular resolutions are exercising more, eating healthier, losing weight, and saving more money, followed by more time with family and friends, and spending less time on social media.
The same spirit can and should apply to nonprofits in carrying out essential resource development responsibilities that empower them to more robustly fulfill noble missions to touch, improve, and save more lives, especially helping those who are struggling. Not every nonprofit leader has 525,600 minutes to make resolutions come true.
Where should they start? From my experience, here are recommendations on ten fundraising resolutions based on proven principles, strategies, and best practices.
Sadly, only about 10% of the general public comes through on New Year’s resolutions when December 31st rolls around. Nonprofits can do much better by prudently committing the time and effort at the beginning of the year to analyze, reflect, and think collectively on charting how to make best use of finite resources so they can operate most effectively and efficiently over the next 12 months.
What are your 2025 fundraising resolutions? Let us know in the comments.
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