5 Action Tips for Nonprofits to Develop and Share Helpful Content

In Part 1 of this three-part series we discussed how ‘thank you’ establishes trust – the essential foundation of all lasting relationships. In Part 2 we discussed how to sustain trust by reporting back to donors, multiple times in multiple ways, on the outcomes of their philanthropy. Today, in Part [...]

Ultimate Guide to Nonprofit Instagram

Over the past several years, Instagram has transformed from a selfie and foodie prevalent social network to a storytelling platform nonprofits can maximize. According to our latest Nonprofit Social Media Benchmark Survey results, 44% of the over 500 nonprofits surveyed said that they’re active on Instagram. 37% of respondents said [...]

By | 2017-07-24T16:50:14+00:00 July 25th, 2017|Nonprofit Marketing, Social Media|

The 5 Elements of a Great Nonprofit Logo

“A company’s logo is its shorthand, a visual cue that tells a story of the brand’s culture, behavior, and values.” - Su Matthews Hale, Senior Partner at Lippencott Think about some of the big brands in the world. McDonald’s. Apple. BP. Starbucks. Coca Cola. Walmart. How long does it take [...]

By | 2017-06-28T16:50:29+00:00 June 29th, 2017|Nonprofit Marketing|