Major Gifts

Don’t Stop Fundraising! New Research Shows High-Dollar Donors Remain Confident

High-dollar donors are likely to give as much or more now than before the pandemic, according to a new donor confidence study sponsored by CampaignCounsel.org. We believe this means you should continue your fundraising efforts even though the landscape seems to have changed and even though you may be scared. In the July [...]

By |2020-09-16T16:11:15-04:00September 17th, 2020|COVID-19 / Coronavirus, Fundraising, Major Gifts|

Top 7 Steps to Developing a Major Gift Portfolio in any Sized Fundraising Shop

Individual giving is the backbone of a diversified fundraising program, with over 70% of all charitable gifts made by individuals. And, major gifts are the ultimate in transformational engagement. What many may not realize is that major gifts can be done in any sized fundraising shop. The misnomer that you [...]

By |2020-03-02T15:50:52-05:00March 3rd, 2020|Donor Engagement, Fundraising, Major Gifts|

How to Overcome Common Donor Resistance

In Part 1 of this two-part series on handling donor resistance we covered some of the reasons hesitations and objections are normal, and nothing to be feared. Rather, they present an opportunity to get to know your donor prospect better and potentially forge an even stronger relationship. There is one [...]

By |2020-01-13T15:35:06-05:00January 14th, 2020|Fundraising, Major Gifts|

New Year’s Resolution: I Will Proactively Identify Major Donor Prospects

Recently, in “New Year’s Resolution: Prioritize Major Gifts, Beginning in the Donor Database," I wrote about why you need to focus your resources on major gift fundraising this year. Not so much from businesses and foundations. But from individuals.  Because that’s where the lion’s share of all philanthropy comes from. [...]

By |2020-01-17T15:21:17-05:00January 6th, 2020|Major Gifts, Prospect Research|

Five Key Takeaways From The 2019 Donor Advised Funds Report

In the fourth quarter of each year the National Philanthropic Trust releases their annual Donor Advised Funds Report.    This is significant for every nonprofit engaged in fundraising to take notice because donor advised funds or DAFs for short, are truly changing the landscape of major gift fundraising and therefore [...]

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