How Wikipedia’s Email Fundraising Appeal Cuts Through the Clutter

Email solicitations continue to be effective, accounting for 28% of all online revenue (Nonprofits Source). However, the average office worker receives over 120 emails per day (The Radicadi Group), so how do you cut through the clutter? As a former development team member myself, I’m much more critical of solicitations [...]

The Top 2 Nonprofit Growth Inhibitors That Stop You From Fundraising

“What’s keeping you from growing your nonprofit’s funding?” That was the first question on a survey I conducted before I spoke at a workshop for nonprofit Executive Directors earlier this year. I wasn’t surprised by the answers -- they were the same things I hear from leaders all over the [...]