How Surveys Can Help Fundraisers Uncover the 4 Main Drivers of Donor Loyalty

What is it that drives donor loyalty? What are the determinants of longer term value? These are questions we’re often asked at Bloomerang and we’ve been working to develop measures that all our clients can use to track how well they are doing at bolstering future donor retention. We know [...]

By | 2018-09-10T14:00:51+00:00 August 29th, 2018|Donor Engagement, Donor Loyalty, Donor Retention, Donor Surveys|

The Virtue of Being an “All Ears” Fundraiser

“I’m all ears…” in other words, “You have my undivided attention.” Listening is one of the most important skills we have for building effective relationships, especially when we’re trying to attract supporters and donors. Relationships are also the key to achieving the mission of your organization. Bottom line — “all [...]

By | 2018-05-07T13:49:53+00:00 May 4th, 2018|Donor Loyalty, Fundraiser|

5 Action Tips for Nonprofits to Develop and Share Helpful Content

In Part 1 of this three-part series we discussed how ‘thank you’ establishes trust – the essential foundation of all lasting relationships. In Part 2 we discussed how to sustain trust by reporting back to donors, multiple times in multiple ways, on the outcomes of their philanthropy. Today, in Part [...]