As your nonprofit grows, your development team needs to consider the types of campaigns that you should conduct in order to further your mission. At some point, your organization will need to launch a capital campaign. A capital campaign is a long-term fundraising endeavor designed to raise money for a [...]
One of the key steps and perhaps the most important one of the Bloomerang Consultative Sales Process is our Needs Analysis. Within this crucial step we explore every objective the nonprofit has for their CRM/record keeping/communication system as well reviewing all functions needed and problems to be solved. Often we [...]
There are a lot of strategies out there about the best ways to begin a new capital campaign. And because no two campaigns are exactly the same, it can be difficult to find information and best-practices that fit your unique scenario. Generis, a consultant group specializing in helping faith-based [...]
Several years ago I was working with a secondary school to conduct a $30 million capital campaign. Looking through historical information I came across a campaign plan from an existing large consulting firm dated 1969. I read through it only to find that the plan presented is no different than [...]
You don’t just have to do one major capital campaign every few years! Spice up your annual fundraising with mini-campaigns. These bite-size special campaigns breathe life and excitement into fundraising that often feels like a slog. You can use them to raise money for specific projects and at the same [...]
A capital campaign is a targeted fundraising effort designed to raise funds for a specific project. They’re often used to support building projects or construction — efforts that require multiple years and millions of dollars to complete. […]
HINT: It’s NOT because it raises the money to build buildings! […]
Our own Jay Love recently joined Andrea Kihlstedt on her excellent Capital Campaign Masters series to discuss the role a donor database plays in capital campaign planning and execution. You can listen to the full discussion below: Full Transcript: Andrea: Thank you so very much for being with us today. [...]
Have you ever heard of a soft opening? Restaurants use the strategy all the time. In the restaurant world, a soft opening is a time when a brand new eatery opens its doors to a select group of people for a night of dining before the official opening. They’re usually [...]
A capital campaign, by definition, is an intense effort on the part of a nonprofit organization to raise significant dollars in a specified period of time. […]
Recently, my wife and I were honored to be asked to chair the capital campaign of a local charity. To say the least it was quite an exemplary experience and one we will always treasure. Before I explore the key lessons learned, please allow me to say the campaign was [...]